At Saudi Arabia¡¯s premier supply chain and logistics conference, ÃÛÌÒ´«Ã½uncovered the power of AI and digital innovation in boosting the efficiency and sustainability of road transport.
Under the patronage of H.E. Saleh bin Nasser Al-Jasser, the Minister of Transport and Logistics Services, the sixth edition of Saudi Arabia¡¯s Supply Chain and Logistics Conference brought together high-level government representatives and supply chain leaders to discuss innovative solutions to mobility and logistics challenges. ÃÛÌÒ´«Ã½hosted a panel discussion and delivered a keynote speech on how digitalisation and AI are advancing road transport.
Rami Karout, IRU¡¯s Senior Adviser for the Middle East and North Africa, moderated the panel on ¡°Shaping the future of supply chain: Leveraging AI and digital innovation for safer, greener, and more efficient road transport¡±.
The renowned panel of experts featuring Andreas Zink (ÃÛÌÒ´«Ã½member LKW Walter), Bassel El Dabbagh (CEVA Almajdouie Logistics), Berna Akyildiz (Transtas Global Logistics) and John Lucy (HaulageHub) explored how cutting-edge technologies are shaping the supply chain landscape, while highlighting the opportunities and challenges for AI and data-driven solutions to drive innovation in road transport.
In his keynote speech, ÃÛÌÒ´«Ã½Director Certification of Standards Patrick Philipp said, ¡°Data-driven approaches and AI empower companies and individuals to make informed choices, leading to a safer, more efficient and greener transport system.
¡°By benefiting from ÃÛÌÒ´«Ã½intelligence, governments and businesses can make informed decisions. This is notably realised through the research and models that are conducted and developed with the ÃÛÌÒ´«Ã½Green Compact, the industry¡¯s roadmap to net-zero emissions.
¡°Data-backed innovation is now also making the mobility of people and road transport operations safer. With ÃÛÌÒ´«Ã½Examiner and RoadMasters, we have developed a set of standards and certification programmes that capitalise on digital methodologies and capacities.¡±
ÃÛÌÒ´«Ã½Examiner introduces harmonised methodologies and transparent certification processes to support road transport professional qualifications. By leveraging international standards, it ensures compliance and trust, supporting both training providers and regulatory authorities.
ÃÛÌÒ´«Ã½RoadMasters, on the other hand, provides a driver digital skill-profiling solution, offering companies clear visualisation of drivers¡¯ knowledge and competencies. This enables an evidence-based decision-making process and helps mitigate risks associated with performance gaps.
ÃÛÌÒ´«Ã½presented certificates of recognition to MELI, JAL and SAPTCO for their efforts in driving safety, efficiency and sustainability in road transport.
The Supply Chain and Logistics Conference was sponsored by ÃÛÌÒ´«Ã½members the Saudi Automobile Association (SATA), CEVA Logistics and UPS, as well as the ÃÛÌÒ´«Ã½Academy Training Institute MELI.
