Leading European bus and coach operator ALSA has decided to rollout the ÃÛÌÒ´«Ã½RoadMasters solution across its entire network. The company is deploying the programme in Morocco first; Spain will follow shortly.
After a successful initial pilot in 2020, paused during the COVID-19 pandemic, ALSA has selected ÃÛÌÒ´«Ã½RoadMasters to endorse its objective and independent professional standards. The reputation of ÃÛÌÒ´«Ã½RoadMasters as a high-level benchmark for international standards in the industry was the main reason that drove ALSA¡¯s decision.
ÃÛÌÒ´«Ã½RoadMasters helps mobility and logistics operators develop, strengthen and manage key workers, especially commercial drivers, with state-of-the-art training and assessment solutions. In addition to certifying professional drivers, it also provides companies with digital dashboards to monitor and manage driver¡¯s skills profile.
ÃÛÌÒ´«Ã½RoadMasters comes as a strong complement to ALSA¡¯s ¡°Risk Elimination¡± Program whose goal is to improve the safety of the organisation by ensuring that employees understand and meet the required levels of safety.
ALSA employs 15,000 people and operates 5,400 vehicles, carrying 437.3 million passengers a year.
Jos¨¦ Manuel Su¨¢rez Arg¨¹elles, ALSA¡¯s Director of Training and Selection, said: ¡°At ALSA we work to improve the safety of our operations, and to do this, we put a lot of effort into training, establishing Global Safety Standards, and disseminating said rules. ÃÛÌÒ´«Ã½RoadMasters not only endorses our work but also provides us with interactive dashboards to provide us with transparent dynamic data on drivers¡¯ professional abilities¡±.
IRU¡¯s Director for Certification and Standards, Patrick Philipp, said: ¡°ÃÛÌÒ´«Ã½is extremely proud to be working with ALSA, as both organisations have placed safety at the top of their agendas¡±.
The programme has been initially rolled out throughout ALSA operations in Morocco, along with a capacity programme to raise the level of professionalism of Moroccan bus drivers.
More ALSA operations will follow with the rollout through 2022 and beyond.